About CCEN

Built by operators, for operators.

CCEN started as an internal tool for a real commerce business. It generalized into a platform because the same shape of problem keeps showing up: a stitched-together stack of tools that nobody owns, that nobody can extend, and that nobody can leave.

Origin

The first version was a punch list on a whiteboard.

Mia Belle Baby is a multi-million dollar children’s apparel brand running on Shopify, Amazon, TikTok Shop, wholesale, and retail. Like every operator at scale, the team had stitched together a dozen SaaS tools to keep the business running. Every report was slightly wrong in a slightly different way.

An engineer at the company built an internal tool to fix the worst seams: a unified order ledger, a real inventory snapshot, a checkbook that closed in a week instead of a month. It worked. It got better fast. The thesis was obvious: a unified data layer plus real operational surfaces beats stitching SaaS tools together by a wide margin.

That tool generalized into CCEN. The internal version is still in production at MBB. The platform you’re reading about is what it looks like when you build it for everyone else.

Reference customersince 2023
M
Mia Belle Baby
Multi-channel children’s apparel
Channels
Shopify, Amazon, TikTok Shop, retail, wholesale
Tools retired
12 (over 6 weeks)
Period close
21 days to 3 days
Inventory accuracy
87% to 99.6%
Software spend
Down 68% post-migration
Read more customer stories
Principles

Eight rules, non-negotiable.

These are the lines we don’t cross. They’re also the questions we use when something feels off.

Density is a feature

Operators read fast. They want substance per square inch. We optimize for information throughput, not whitespace poetry.

Every pixel earns its place

No decorative illustrations. No ambient gradient blobs. If it’s on screen it’s data, control, or wayfinding.

The platform is bigger than the app

Third-party apps live inside the same shell. The design system is a substrate, not a coat of paint.

Opinionated over configurable

One right way to show an order. One right way to show inventory. Customization happens at the data and app layer, not the visual layer.

Keyboard first, mouse second

Operators live in CCEN eight hours a day. Speed beats discoverability. Cmd+K is sacred.

AI is a surface, not a skin

AI features get their own affordances. They don’t bleed sparkle effects into non-AI UI. Agents do real work, not chat for the sake of chat.

Your data is yours

Exit-friendly by design. Parquet, DuckDB, EDI, SFTP, API. Walk out the door with everything if you decide to.

Build first, specify second

Specifying design tokens against imaginary UIs is a documented failure mode. We build the screen, then derive the system.

Timeline

Three years, one thesis.

  1. 2023
    Internal tool at MBB

    First version of the unified order ledger ships at Mia Belle Baby. Replaces ShipStation and Cin7 in production over six weeks.

    Step 01 of 06
  2. Early 2024
    Generalized into a platform

    L0 entities formalized. Three-layer architecture (L0/L1/L2) decided. App Bridge SDK prototyped.

    Step 02 of 06
  3. Mid 2024
    Reference L1 apps open sourced

    Inventory, Warehouse, Returns shipped as open source. First third-party developers start building.

    Step 03 of 06
  4. Late 2024
    Design partner program

    12 design partner brands onboarded. EDI, retail compliance, multi-channel listings hardened against real workloads.

    Step 04 of 06
  5. 2025
    Marketplace and agents

    Apps marketplace opens. CCEN Agents goes from preview to GA. Customers grow past 600.

    Step 05 of 06
  6. 2026
    Public launch

    1,200+ operators on the platform. Public marketing site live. Self-serve Growth tier opens.

    Step 06 of 06
The team

Operators, engineers, designers.

We’re a small team building the tool we wish we’d had. Most of us came from running operations or building software for the people who do.

40
People
3
Offices (NYC, SF, NYC)
2026
Year founded
D
Den Korytar
Founder, CTO

Built the original tool at MBB.

D
David Nagli
Founder, CEO

Operator at MBB. Spent eight years inside the stitched stack.

O
Olga R.
Head of Operations

Ran ops at MBB. Knows where the bodies are buried.

S
Sarah K.
VP, Customer success

Career operator. Migrated 60+ brands off legacy stacks.

M
Marcus A.
Head of Engineering

Stripe before this. Believes in typed contracts.

P
Priya R.
Head of Design

Design at Linear. Density is a feature.

Backed by

Investors who’ve built this before.

Series A led by Sequoia, with participation from Index Ventures, Susa Ventures, Operator Collective, and angels from Stripe, Shopify, and Mercury.

SequoiaIndex VenturesSusaOperator Collective+ angels

Want to see what we’ve been building?

Walk through CCEN with a solutions engineer. Bring your channels and your tool list. Leave with a real estimate and a written summary.

1,200+ operators on the platform · NYC and SF